Banknotes pose numerous complex design challenges. Yet, they have become more than just paymentA transfer of funds which discharges an obligation on the part of a payer vis-à-vis a payee. More instruments, but also “symbols of societies”. According to digital marketing consultant Julia May, web designers should “think of their project as a banknote” to create more credible and long-lasting designs.
She suggests six lessons to be learnt from banknoteA banknote (or ‘bill’ as it is often referred to in the US) is a type of negotiable promissory note, issued by a bank or other licensed authority, payable to the bearer on demand. More designers:
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