On May 29th, the Dutch start-up Cashly launched a national payment network that allows the unbanked and cash-lovers to settle their bills and purchases online.
The system is similar to many others that have been sprouting up in the past few years. Some are simply online shops that offer cash payments on delivery, like Grofers in India or Jumia in Africa, and others provide consumers with payment kiosks where they can upload the desired balance for online payments like PayNearMe in the US, Amazon Cash, Cashway in France and Barzahlen in Germany. In the Cashly case, consumers simply need to be equipped with a smartphone, go to a participating Cashly shop – currently accessible at 500 Primera store locations – have the merchant scan the QR code on their bill or on the unique payment voucher, and pay in cash.
Cashly.nl was launched by a team of financial experts that identified the need to include 41% of the Dutch population that prefers carrying out their payments in cash (data from the De Nederlandsche Bank).
Speaking for Emerce, Cashly CEO Pascal Stoop stated, “We are proud that Cashly will be a payment method that will be included in many web shops and online payment environments in addition to the usual payment methods such as iDEAL and credit cards”.
Cashly will expand its reach by providing an even larger selection of payment points in the near future.